2 out of 3 Italians prefer to read the newspaper online

Paper-based national newspapers continue to lose advertising copies sold and purchased by advertisers.

The current situation:
63% of those seeking news: read the version of your newspaper on the internet.

The reason?
And ‘at no cost and you can evaluate multiple sources.

Only 9.2% of the readers, still buy the printed version of a newspaper.

Research by Lewis Pr, also states that:
– Independent sites (12.3%) are slightly cinsiderati attractive
– Worst figure for blogs (3.1%) considered unreliable sources

However, the national newspaper sites, the best known, are perceived to be more reliable, than the generalist sites and news aggregators.

Online doctor visits and analyzes low-cost Eastern Europe

Boom online research to find a low-cost medical Web.

Once they were traveling, the main reason for going to Eastern Europe, but today, there are many clinics that offer specialized treatments and interventions of all kinds.

Begins the era of low cost doctor.

It ‘just do a quick search on the internet, on bidding sites, or on the same search engine to find a few kilometers from his home town, the doctor appropriate for your needs, and above all: at very competitive prices compared to those applied in Italy.

Inevitable controversy.

7 million Italians will buy Christmas gifts on the Internet

It says a search: TNS International carried out on behalf of eBay.it

The major traffic flows and purchases, planned for the day:
December 12, 2011, via the mobile platform
and December 19, 2011, via traditional computers.

Where the Italians will buy gifts?
On the Web, of course.

How many will they be?
Over 7 million people.

Purchases from the phone:
– 10% will buy them ‘from your mobile phone

Italian undecided?
For all there is a delay in holiday shopping:
61% of Italians will start ‘to think about Christmas presents only in December,
and 18% will wait ‘the last days to buy their Christmas gifts.

The most ‘sought after and cherished gifts are:
– Travel (23%),
– Clothing and footwear (13%)
– Watches and Jewels (9%)

The reasons of buying online:
– 77% for the bargain price
– 59% time savings for
– 52% for this great offer
– 50% because ‘you can’ do at any time, without time constraints

The street furniture purchases on eBay in 2010, were: $ 2 billion.
In 2011 it is forecast to around 5 billion dollars.

Motorola sold to Google: $ 12.5 billion. 99% of shareholders approves

This is the largest acquisition in the history of Google.

E ‘also got the green light from the Motorola Mobility acquisition of the company’ by Google.

Google against Apple: thanks to Motorola’s patent portfolio, which it protects from future legal battles: weakness of Android, as well as produce their own mobile phones, and provide the software.

99% of Motorola’s shareholders have approved Google’s mega offer to buy Motorola for 12.5 billion dollars.

FaceBook: agreement with PayPal to send money online on FB

New Facebook App created through collaboration with PayPal (owned by eBay) to send money. The service is free of charge. For now it is only available in the U.S.A.

This application allows the exchange of money between friends, and is designed for Facebook.

Transactions, for now, are only possible in the United States: no cost and can be performed by ordinary bank accounts.

To complete the transfer of money simply click the link.

Maps, videos and photos, will report on the social network, the operation of this system.

Market Online Music: Google Music is born: the new rival to iTunes (Apple)?

And he began the “great battle” for the sale of online music: Google, also comes into this market.

The main players today are:
– ITunes (Apple)
– Amazon

Google Music is compatible with Android software (developed by Google, in fact) and there is also the option to exchange songs with friends in social networks: Google+ (Google always).

The current catalog of Google Music, is, for the moment: 13 million songs. There are the artists of EMI Records, Universal Music Group, Sony Entertainment, and other independent record labels.

The sale of a song online, Google Music, has a cost of about $ 1.

The most important pop artists, already present:
– Coldplay
– Drake
– Pearl Jam

Russia: 50.8 million Web users

A research Comscore says that Russia is the first in Europe for the number on the web users: 50.8 million users surf the Internet.

Real boom of the web in Russia:
– Online trading
– information
– policy

Surpassed even Germany (50.1 million users). Russian users are concentrated particularly in the fact sites of “online dating”, the “FaceBook” Russian: Vkontakti is the most ‘popular site.

The European ranking, after Russia, the number of users:
– Germany
– France
– Great Britain
– Italy

E-commerce: in Italy, spent 8 billion Euros in 2011

According to research conducted by the Osservatorio eCommerce B2c Netcomm, School of Management of Politecnico di Milano, online sales in Italy, is at + 20% compared to 2010.

The highest growth is recorded in the sectors:
– Mobile purchases (+ 210%)
– Fashion (+ 38%)

Sales made in 2011 compared to 2010:

– Products (+ 24%)
– Services (+ 18%),
– Fashion (+ 38%)
– Publishing, music and audiovisual (+ 35%)

– E (+ 22%)
– Smartphone (+ 210%)

Interesting is to detect the data inherent in the “boom” of the sites that sell coupons, including:
– Groupon
– Glamoo
– Groupalia
– LetsBonus
– Amazon.it (recently arrived in Italy)

The sectors recording higher growth are:
– Insurance (+ 22%)
– Tourism (+ 13%)

Online shoppers’ web shopper “Italians, are growing by about 7% in 2011, for a total of 9 million people (about one third of Internet users).

60% of the purchases are made in the North,
25% by the Centre
and 15% in the South.

The online Annual spending per buyer increased from 960 in 2010 to approximately € (+ 9% 1,050 euros in 2011).

In addition it is expected that by the end of 2011 will be delivered 32 million of orders (+ 26% compared to 2010).

The sale of smartphones rose from 26 million in 2010 to 81 million in 2011.

The UK market is worth over 51 billion euros,
the German one: 34 billion euros,
the French 20 billion euros,
Italian to 8 billion euros.

According to data from Human Highway, to October 2011, online buyers were 9.2 million.

Yahoo !, Microsoft and AOL unite against Google

The Wall Street Journal says that the three main competitors of Google: Yahoo !, Microsoft and AOL, have announced an alliance (long overdue) to tackle too much influence on the internet Google in the sale of advertising ‘online.

To allow advertisers to easily purchase advertising ‘online across all sites, Yahoo !, Microsoft and AOL have stated that from next year (2012) will sell together still unsold.

Seat Pagine Gialle, a loss of 33.9 million euros in the first 9 months of 2011

September 30, 2011, Seat Pagine Gialle, in 9 months of activity, recorded a negative return for 33.9 million euros, compared to a profit of 42.2 million euros in the same period of 2010.

Declining revenues: -10.5% to 695.6 million euros.

The gross operating margin in the first nine months of 2011 was: 309,600,000 Euros and showed a decrease of EUR 46.5 million compared to the first nine months of 2010.

Net debt at 30 September 2011 amounted to 2.703 billion euros, down 28 million euros compared to 31 December 2010.